Demo Catalog
22 brands in the demo tenant — Blue Ridge Beverage Co., a fictional distributor. Your deployment loads your real catalog the same way.
Energy1
Juice7
Calypso Lemonade
Island-style lemonade with real lemon bits.
One of the fastest-growing lemonade brands in the country. Calypso's glass bottles and vivid flavors drive impulse purchase at the cold box.
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Everfresh Juice
The brand that started it all.
Everfresh has been the cornerstone of the Blue Ridge portfolio since 1989. 100% juice and juice blends in the iconic glass and PET bottles that built our home-delivery routes across the Mid-Atlantic.
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OhFresh
Fresh juice, delivered.
A modern juice line built for better-for-you sets and grab-and-go cold boxes.
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Old Tyme Drinks
Classic flavors, classic value.
A long-running value line that anchors the bottom shelf and keeps the category accessible.
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Tampico
The #1 citrus punch.
Tampico's gallon and half-gallon citrus punch is a household staple and one of the highest-turning items in the juice aisle.
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Tropical Fantasy
Big flavor, value price.
A value-priced juice drink line with exceptional turns in urban convenience and independent grocery.
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Vinut
Aloe vera and coconut, straight from the source.
Aloe vera drinks and coconut milk in cans and bottles — a growing international set with strong repeat purchase.
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Mixers1
Soda7
Boylan Bottling
Craft soda, cane sugar, since 1891.
Boylan's cane-sugar sodas in glass bottles are the premium end of the soda set — strong in delis, sandwich shops, and better-for-you grocery.
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Cheerwine
The legend of the South, since 1917.
A cherry soda with a cult following. Cheerwine moves on nostalgia and travels well outside its Carolina home base.
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Faygo
Detroit's original pop, since 1907.
Faygo's flavor lineup is unmatched — Redpop, Rock & Rye, Moon Mist and more. A heritage brand with fiercely loyal shoppers and strong multi-pack velocity.
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Firebrands
Licensed candy beverages.
The Firebrands house of licensed candy-flavored drinks — built for impulse, display, and younger demographics.
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Ginseng Up
Functional soda with ginseng.
A long-standing urban-market performer with a loyal repeat shopper and strong single-serve velocity.
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Kool-Aid Soda
The flavor they grew up with, carbonated.
A brand-new expression of one of America's most recognized flavor brands. Impulse-driven and highly shareable.
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Skittles Drinks
Taste the rainbow, now pourable.
Licensed candy-flavor beverages that pull younger shoppers straight to the cold box. Strong seasonal and display performance.
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Tea1
Water5
Clear Fruit
Flavored water, zero guilt.
Clear Fruit delivers bold fruit flavor in a clear, no-calorie water. A consistent top mover in convenience and independent grocery across our territory.
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Crystal Geyser
Always bottled at the source.
Natural alpine spring water in the sizes retailers actually sell — single-serve through multi-pack. Dependable volume and dependable margin.
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LaCroix
Innocent sparkling water.
The sparkling water that defined the category. All-natural, zero sweetener, zero sodium — and a staple of every modern cold set.
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Mela Water
Watermelon water, naturally hydrating.
Blue Ridge launched Mela across the Mid-Atlantic and placed it in more than 305 stores in five weeks. Now part of the Calypso family of brands.
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Waiākea
Hawaiian volcanic spring water.
Naturally alkaline, naturally filtered through 14,000 feet of Mauna Loa volcanic rock. A premium placement that lifts the entire water set.
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